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Whether you’re 35, 55 or older, Fierce was created to be your partner on your journey to optimal health and wellness. 

From research-based coverage of issues essential to Black women’s health to inspiring stories on enhancing your joy, lifting your spirits and living a balanced life, we want to contribute to your life in a way that’s meaningful to you.

Fierce is an award-winning digital publication that was created by Black women, for Black women, to be an essential resource to help us live our healthiest lives. 

At Fierce, we know when to have fun and when to get serious about sharing the knowledge we all need to get healthy and stay that way. Even though we are fortunate to be living at a time when many of us are more successful than ever before, we still endure higher rates of many health risks than any other group in the United States.

We are committed to making sure you get the good news and the best advice about tackling our unique health challenges. We will keep you up to date on the latest research, controversies and, most important, solutions for protecting your health.

What Is FierceforBlackWomen.com?

Fierce celebrates the joys of life as a Black woman in ways that acknowledge our unique culture, while offering the latest advice on staying healthy, fit and fabulous. We are committed to reporting, hard news, fact-based consumer narratives and features on the health needs and interests of Black women.

Who Is the Fierce Woman?

She’s you. As part of the most successful, highly educated and independent generation of Black women in history, the Fierce woman makes every effort to live a full, rich, life that cannot be defined by narrow stereotypes. She has arrived or is striving to fulfill her dreams, because she’s proactive. Determined to be in charge of her well-being, she is in search of real-life solutions to health, wellness and living in ways that resonate with her culture, her heritage, her world.

Who’s Behind Fierce?

Fierce is for is led by veteran journalists who are experts in health, fitness and well-being. Editor-in-Chief Sheree Crute is an award-winning journalist with decades of experience exploring health and medicine in books, magazines and online. Publisher Yanick Rice Lamb is an award-winning journalist with three decades of experience successfully launching digital and print media platforms.

Team

Sheree Crute, Editor-in-Chief

Yanick Rice Lamb, Publisher

Ingrid Sturgis, CTO/Web Consultant, Digital Diva Inc.

Gina Toole Saunders, Designer

Nicole Crawford-Tichawonna, Web Producer and Associate Editor

Joyce E. Davis, Editor-at-Large

Karen Taylor Bass, Public Relations and Marketing Consultant, Taylor Made Media LLC

Advisory Council

Michelle Albert, MD, MPH

Walter A. Haas-Lucie Stern Endowed Chair in Cardiology 

and Professor in Medicine 

the University of California at San Francisco

Expert: Stress and cardiovascular disease in women

Pamela Braboy Jackson, PhD

Provost, Professor of Sociology

Inaugural Director

Center for Research on Race and Ethnicity in Society

Indiana University

Expert: Health and the Black middle-class paradox

Rovenia Brock, PhD

Dr. Ro, “America’s Nutrition Coach”

Dr. Ro in Demand Podcast 

Founder, Everything Ro; Consultant for Dr. Oz and O: The Oprah Winfrey Magazine

Expert: Nutrition, Weight Loss, Fitness

Verna Keith, PhD

Professor

Chair, Department of Sociology

Texas A & M University

Expert: Black women and depression

Linda James Myers, PhD

Professor Emeritus

Ohio State University

Expert: Psychology, culture and race

Brenda Wade, PhD

Creator and Founder of the Love, Money & Seva Seminars

Expert: Individual and Family Psychology; Relationships

We welcome your input and inquiries: editor@fierceforblackwomen.com

Advertising & Sponsorship Inquiries

Fierce can accommodate all of your advertising/sponsorship needs.

For advertising or other matters, please contact us at editor@fierceforblackwomen.com